Product photography should answer visual questions the description cannot resolve alone. Plan views that show shape, scale, finish and relevant details. Keep lighting and framing consistent where customers compare products, while retaining enough variation to explain how each item is used.
A practical approach
Create a shot list from the catalogue and variant structure. Identify which images can be shared and which must show the exact choice. Confirm file naming and image rights so the production team can connect each photograph to the correct product without guessing.
Your checklist
- Capture a clear main view for each product.
- Add detail or scale views where they help decisions.
- Check crops on product cards and mobile pages.
For example
A bag might need a front view, interior view and an image showing approximate scale. Three purposeful photographs can answer more questions than many nearly identical angles of the exterior.
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